Kevin Costner reveals his one rule of writing in ‘strong women characters’
Kevin Costner acknowledged that his directorial films appeal more to men than women

Kevin Costner owns up to the fact that the target audience for his films is mostly male. However, he does have a strict rule about the female characters in the movies he directs.
Joining his Horizon cast on the Happy Sad podcast via Variety, the actor and director, 69, acknowledged, “I make movies for men. That’s what I do.”
However, he quickly clarified, “But I won’t make a movie unless I have strong women characters.”
He further reflected, “That’s how I’ve conducted my career and I think that’s why I have a good following.”
For Costner, female characters “drive the story in every plot line” and he “couldn’t conceive of a scene that didn’t involve a woman.”
Having directed and co-wrote the western drama Horizon: An American Saga for nearly five seasons before his recent departure, Costner takes pride in the show’s women-centric plot lines.
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